Dubai, United Arab Emirates - Monday, March 7th 2016 [ME NewsWire]
Global Women in PR is delighted to announce that on International Women’s Day (March 8th) a new chapter is being launched for senior women working in the PR industry in the Middle East.
Details of this exciting new group, WPR Middle East, will be unveiled at a joint event with PRCA MENA to mark the launch of these important new organisations serving the PR industry in the Middle East and North Africa. Leading figures from the PR industry will join with key business heads from the region. The evening is being sponsored by leading recruitment and search consultants Hanson Search.
Commenting on the launch Felice Hurst, from Hanson Search, who is heading up WPR Middle East, said “the launch is very timely for the region as the representation of women in society, the economy and the workforce continues to be a hot topic. Last year UAE Vice President, Prime Minister and Ruler of Dubai, his Highness Sheikh Mohammed bin Rashid Al Maktoum announced the formation of a ‘Gender Balance Council’ which aims to enhance women’s roles in building the future of the nation.
“There are many issues that have come to light regarding women in the PR industry in recent years, the most startling being the under representation of women in leadership roles, despite the fact that 67% of the industry is composed of females. By launching WPR MENA, I believe we will be better able to address the challenges facing women in the industry in the Middle East, as well as better supporting our clients and industry partners by providing access to these professional bodies. In addition to highlighting the gender imbalance at the top of the PR world, our aim is to also help mentor the next generation of female PR practitioners as they progress through their careers.”
Sue Hardwick and Angela Oakes, co-founders of GWPR, the international umbrella organisation that links independent networking groups of PR women together worldwide, said “we are delighted to welcome WPR Middle East to the growing number of independent WPR groups operating under the GWPR banner. Our objective is to facilitate these groups to come together to share ideas, contacts and experiences and to campaign on the major issues directly affecting women working in the PR industry today.”
GWPR is a sector group of ICCO, recent winners of the award for ‘Overall Best International Association’ at the Association Excellence Awards.
Distributed by NSG the leading news service provider in the Middle East and North Africa.
Notes to editors:
Global Women in PR is a new international association, linking independent networking groups of senior women working in PR, and is a sector group of ICCO (International Communications Consultancy Organisation). www.globalwpr.com
The PRCA is the largest PR professional association in Europe, representing over 18,000 members across the continent. PRCA MENA is a vibrant new association covering the entire Middle East region, providing PR practitioners with a means to share best practice, to network, and to raise standards even further.
ICCO the International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in 31 countries across the globe: from Europe, Africa, Asia, the Americas and Australasia. Collectively, these associations represent over 2,000 PR firms.
Women in PR originated in the UK as a specialist support network for female PR professionals to meet up, share best practices, and inspire women to reach their full potential.
Hanson Search, the leading recruitment and search consultancy, promotes greater diversity in the PR industry and is actively involved in supporting women in the work place internationally. Part of what distinguishes Hanson Search from other recruitment and search consultancies is their ability to align with specialist, industry-savvy individuals to ensure that they can identify the best talent in the field.
Susan Hardwick, Co-founder, (+44)7710 260743