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Main » 2019 » July » 12 » “MORI Building DIGITAL ART MUSEUM: teamLab Borderless” to Celebrate First Anniversary
About half of 2.3 million visitors have come from overseas
Visitors to the museum totaled approximately 2.3 million in the first year, of which 50% were from overseas, accounting for more than 160 countries or 80% of all countries worldwide. The greatest number of visitors came from the United States, followed by Australia and China, evidence that the museum attracted visitors from far, not just nearby countries. Also, according to a questionnaire survey conducted by the museum, it has revealed that almost half of these overseas visitors come to Japan for the main purpose of visiting the museum.
The number of 2.3 million visitors matches to other leading museums in Japan, including Tokyo National Museum and 21st Century Museum of Contemporary Art, Kanazawa. When the museum opened, advanced tickets were sold out for the following three months, and lines of more than 100 visitors are still forming prior to opening time on weekdays and holidays alike.
Contributing to create Tokyo’s waterfront vibrancy by art & culture
Since the launch of the museum, visitors to Tokyo’s waterfront area including Odaiba have greatly increased. Aomi Station on the Yurikamome Line, the rail station nearest to the museum, has seen passengers’ increase by 50%, and visitors to VenusFort, an adjacent retail facility, has enjoyed a 20% increase in visitors. The museum has also greatly broadened the scope of customers, helping to stimulate retail activity along the entire waterfront.
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