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Main » 2017 » May » 1 » Wilo Middle East to Offer Water Solutions to Kuwaiti Market
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Wilo Middle East to Offer Water Solutions to Kuwaiti Market

The Middle Eastern regional platform of the German company Wilo SE partners with its local distributor in Kuwait in an intensive week of in-house seminars

Dubai, United Arab Emirates -Monday, May 1st 2017 [ ME NewsWire ]

Wilo Middle East FZE, the leading pump manufacturer Headquartered in Germany, in cooperation with its local distributor in Kuwait Al Madadd Trading & Contracting Co. W.L.L, organized an intensive week of in-house seminars. The move comes in line with Wilo’s plans to offer water solutions to key governmental entities in the Kuwaiti market.

The company organized four seminars that covered four esteemed governmental entities in Kuwait namely: the Ministry of public works; the Ministry of water and electricity; the Public authority for housing welfare; and the Ministry of defense - Military projects engineering. The seminars were well received by the entities, and have set the foundations of how to offer them the latest water technologies and solutions by Wilo in the fields of Building Services and Water Management.

“Our long term relationship with a leading local distributor such as Al Madadd in Kuwait, and the alignment of the visions of both the companies were the cornerstone of our endeavors to offer Wilo’s high-tech solutions to governmental authorities in Kuwait. This is also a result of the highly efficient sales and aftersales services of our partner Al Madadd throughout the history of our cooperation,” commented Morcel Burjas, Senior Area Manager, Wilo Middle East.

He added: “We have set an ambitious business development strategy that aims to cover all segments of the Kuwaiti market. Our efforts will not be limited to the governmental sector, as we look forward to provide all end users from both government and private sectors with Wilo’s latest and state-of-the-art German technologies that ensure providing the best-in-class clean water and waste water services. With the high end solutions we provide, we are confident that we will be able to implement our strategy within a short time span.”

The seminars included presentations about the latest Wilo water technologies and solutions, along with discussion and brainstorming sessions with senior officials with the aim to deliberate on how to best benefit from water system solutions provided by the leading pump manufacturer.

For his part, Hatem Zuabi, General Manager at Al Madadd Trading & Contracting Co. said: “It is a great step forward to educate decision makers in the Kuwaiti market about the latest German technologies of water pumps and systems. We have been working as a local distributor and a service partner of Wilo products for the past five years, and the market experience about reliability and the German quality of Wilo pumps and systems were highly positive and promising.”

“During the visit of Wilo team to Kuwait we have visited top consultants and contractors to introduce the latest solutions provided by WILO Group,” he concluded.

About Wilo Middle East

Wilo Middle East has had a presence in the Middle East for over 20 years through its local distributors. With growing markets in the building technologies sector and the introduction of high-efficiency pumps, customer requirements for technical support and services have become more urgent. This prompted Wilo SE to establish a direct presence in the region in 2006 by opening its first Middle East office at Techno Park, in Dubai.

In 2008, Wilo Middle East moved to Dubai’s Jebel Ali Free Zone, where it became the WILO SE Group's Headquarters for the entire Gulf region as well as Yemen. In November 2010, a new facility in south (JAFZA), Dubai was inaugurated to accommodate the company’s regional business expansion.  

Wilo SE in Germany

WILO SE is one of the world’s leading manufacturers of pumps and pump systems for building services, the entire water management chain and the industrial sector. The company, who achieved sales of more than 1.3 billion Euro last year, is heavily involved in research and development. The Dortmund-based company is progressively evolving from a components supplier to a system supplier. The Wilo name is internationally recognized as being synonymous with high-tech in the pump industry. The company owes its success to its workforce of around 7,400 employees in over 60 subsidiaries around the world.


Wilo Middle East

Fouad Ahmed, Marketing Manager



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