PITTSBURGH - Tuesday, 22. August 2023 AETOSWire Print
Warm honey beige hue reflects evolving consumer preference for softer, lighter shades
(BUSINESS WIRE) -- PPG (NYSE: PPG) today announced Limitless (PPG1091-3) as its 2024 Color of the Year. This contemporary honey beige shade offers infinite design and styling possibilities for residential and commercial interiors and exteriors. consumer products and industrial applications. Subdued, sophisticated and calming, Limitless reflects a shift in consumer preferences towards warmer, less saturated colors for everything from automobiles to architectural elements.
Along with this signature shade, PPG’s global color experts curated a color palette of more than 40 complementary hues, organized in three distinct color palettes, or “volumes.” The first features soft, grounded colors; the second includes earthy greens, florals and
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